DISCUSSION: ELON MUSK MAY RETHINK BANKRUPTCY IF TWITTER BLUE FAILS TO GET US USERS.

^{(Picture's Source: The Twitter Blue Checkmark is seen in this photo illustration in Warsaw, Poland on 21 September, 2022. Twitter management has announced the introduction of a new verification label to replace the blue check previously given only to verified accounts. As the director of the service, Esther Crawford explains, unlike the blue symbol this one will be gray and it will be free. Twitter management has announced the introduction of a new verification label to replace the blue check previously given only to verified accounts. As the director of the service, Esther Crawford explains, unlike the blue symbol this one will be gray and it will be free. Verified accounts will now have an 'Official' badge under their username, along with a gray verification tag. All previously verified accounts will receive the 'official' check mark which will not be available for purchase and not everyone will be eligible. (Photo by STR/NurPhoto via Getty Images)NURPHOTO VIA GETTY IMAGES)}

Elon Musk, Twitter's CEO, recently claimed that his acquisition of the firm prevented its bankruptcy and placed it on the road to profitability. Still, it seems that the multibillionaire's life isn't going quite as planned. At the midpoint of last month, just 180,000 Twitter users in the United States had paid for a Twitter Blue membership, as reported by The Information. This amounts to around 2% of the total number of people that log in to the social networking site every month.
Twitter Blue is available for $8 monthly or $7 yearly. You can change a tweet after you've posted it, for example, if you're a subscriber and have access to the new Edit Tweet tool that members have early access to. To compensate for the 30% "tax" that Apple's App Store and Google Play impose on in-app processing, we have added $3 to the monthly fee for users who sign up via those channels.

According to reports, Musk has informed Twitter staff that he wants subscriptions to account for 50% of the company's income. In contrast, Twitter Blue will only bring in $27.8 million annually by 2022, which is nowhere near half of the company's $4.4 billion in sales at that time. According to reports, Musk is debating whether or not to introduce a premium membership tier that would remove ads entirely.

A gold verification badge would cost $1,000 per month, and additional business accounts would cost $50 per month, according to Musk's plans. Twitter is spending over $1 billion annually on interest payments for the loans Musk took out to finance his purchase, so an increasing number of users (both people and corporations) will need to see the value in becoming paid subscribers to offset this cost.
If this turns out to be too hard, Musk might feel like he has to back out of the deal, and Twitter would be declared bankrupt. 

Harley N

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